By Stephanie Crets
Omnichannel sales have grown in the retail industry and retailers find it challenging to adapt quickly to the ever-changing platform. Not to mention, fashion retailers must keep up with the rapidly changing trends, seasons, styles and designs. So meeting customer expectations while also maintaining sales can be a complicated endeavor. That’s where CGS comes in.
CGS provides business applications, enterprise learning and outsourcing services to professionals in the retail industry. Its most important application is the BlueCherry ERP (enterprise resource planning) app that offers end-to-end solutions for fashion retailers and lifestyle brands including, but not limited to, omnichannel planning, distribution and real-time product visibility. After listening to its customers and industry experts from Gartner and WhichPLM, CGS expanded upon its BlueCherry offering and launched BlueCherry PLM (product lifecycle management) at the Product Innovation Apparel 2015 event this past June in New York City.
“The last five years have been spent getting ready for this release,” says Paul Magel, president of the Applications and Technology Outsourcing Division at CGS. “When we originally released PLM, it was marketed to our current ERP customers or to new customers with a main focus on ERP. We acquired more than 50 PLM customers over this timeframe and their input to the product, along with the input from the industry analysts, is what has led to the industry-leading, best-of-breed solution we are announcing now.”
According to Magel, other unique application features include:
- Adobe Illustrator plug-in where users can receive designs directly from the designers themselves, which lets users seamlessly move sketches, colors and comments back and forth to the PLM platform. Users can also assign seasons, classifications and fabrications to designs, increasing their adoption and efficiency.
- Digital asset management for image organization and storage of key metadata for easily searchable content.
- Workflow and project management capabilities where users can create seasonal calendar templates and manage all tasks, dependencies and durations in a user-friendly PLM dashboard.
- The PLM landing dashboard allows users to have quick access and launching capabilities of all style data and attributes within the system.
BlueCherry ERP already has more than 250,000 users worldwide, including 50 world-class brands and retailers, so enhancing its platform will bring greater success not only to CGS, but also to its users. The solution offers better visibility and control over retail collections, improves global supply chain operations and boosts time-to-market, according to CGS.